Today there’s the opening of Pitti Uomo 2016, in Florence. Pitti Uomo is a renowned fashion fair that reached its 89th edition. It takes place twice a year (January and June) in Florence and this year it will last until 15th January. More that 1200 stands, set inside Da Basso Fortress in Florence. Many international buyers and fashion journalists will arrive in Florence to preview the f/w collections of Italian clothing brands.
Next to the events strictly linked to the fair, the city livens with many celebrations: mainly cocktail and parties (mainly on invitation) that take place all around Florence. The official Pitti Uomo 2016 calendar (check it here) includes the complete list of events. But The Italian Eye will give you a choice of the definitely best ones you cannot miss. For the yes addresses in Florence read our INSIDER FLORENCE CITY GUIDE.
EVENTS PITTI UOMO 2016: 12 JANUARY
First the Opening Ceremony will takes place at 10.30 AM in Palazzo Vecchio (Piazza della Signoria 1). At 12.00 Caruso Tailor Brand will present the second episode of The Good Italian: a series of short movies celebrating Italian lifestyle. Giancarlo Giannini, interpreting the Prince of Soragna, is the main actor of the series. The short movie will be screened in the attic cinema of Da Basso Fortress, the smallest cinema in the world. At 18.00 Sutor Mantellassi will host a cocktail in the boutique (via della Vigna Nuova 62r, by invitation). To present the new shoes collection: Scott Schumann, photographer of The Sartorialist, will be the main guest.
At 19.00, in Relais Santa Croce (via Ghibellina 87), there will be the launch of Florence Made in Tuscany Magazine. And from 19.30 and 22.30 the cocktail Which is Your Generation?, hosted by MINI, Pitti and Vogue; it will take place in the beautiful gardens of Palazzo Corsini (Via della Scala 115, by invitation). At 22.30 Paltò fashion brand will host a big party at Teatro Cinema Odeon (Piazza Strozzi, by invitation). For those willing to have a party nigh: Urban Magazine will celebrate its 15th birthday with a party at Full Up Club (via della Vigna Vecchia 23). From midnight until late.
EVENTS PITTI UOMO 2016: 13 JANUARY
13th January, at 8.30: the press release of the jeans collection by Roy Rogers designed by Scott Schuman (Area Monumentale). At 17.30, in Palazzo Larderel (via Tornabuoni 19) the shoes collection Del Toro x Superga will be presented. In a cocktail party by invitation only. From 18.30 to 22.30 Alessandro Enriquez, designer of 10×10 Anitaliantheory, will host a lively cocktail party with dj at Blues Barber Shop (Via Cimabue 36, by invitation). From 22.00, in the eclectic La Perla Ballroom (via Enrico Forlanini 164), will take place Siletti wears Toiletpaper party: by invitation. While from 23.00, in Yab Club (Via dei Sassetti 5r) will go on scenes one of the pivotal events of Pitti: the Altro Uomo Party, that since 1987 has cheered up the fair.
EVENTS PITTI UOMO 2016: 14 JANUARY
On 14th January, at 14.30 there will be the fashion show of Generation Africa (via Valfonda 25, by invitation): the event that promotes four young and talented African designers. At 20.00 Double Express will run the catwalk at Terrazza Twist Martini (via Generale C.A. Dalla Chiesa 9, by invitation): cocktail with music will follow. Last but not least: the young and creative brand Les Bohemiens will organize the alternative event Fountain of Chaos. From midnight it will animate Club 21.
EVENTS PITTI UOMO 2016: 15 JANUARY
The very last day of Pitti Uomo: the exhibition Luxury Palace Firenze, L’artigianato d’Autore will be opened. In the marvelous Palazzo Capponi (Lungarno Guicciardini 1). An exhibition that celebrates the artisanal skills of Tuscan manufacturing, not to be missed! Last event of the week will be at 18.00: the presentation of Double Excess collection by Blackout at Crystal Lounge Bar (via dei Benci 19).
Have a good Pitti Uomo 2016 you all!
Words by Federico Sigali